Online shopping habits: 1 in 2 urban Indians shop online at least once per week (47%). This increases to 56% among pre-digital generation online shoppers.
Online shopping habits: 1 in 2 urban Indians shop online at least once per week (47%). This increases to 56% among pre-digital generation online shoppers.
Speed matters: 8 in 10 urban Indian online shoppers say that fast delivery is important when deciding where to shop online (85%).
Speed matters: 8 in 10 urban Indian online shoppers say that fast delivery is important when deciding where to shop online (85%).
The value of free delivery:
The value of free delivery:
Almost 9 in 10 urban Indian online shoppers say free shipping is important to their purchasing decisions (89%).
Free shipping appeal:
Free shipping appeal:
87% of digital generation online shoppers say they sometimes or often find themselves spending more to qualify for free shipping.
87% of digital generation online shoppers say they sometimes or often find themselves spending more to qualify for free shipping.
Theft fears:
Theft fears:
7 in 10 online shoppers in urban India are concerned about packages being stolen prior to receiving them.
7 in 10 online shoppers in urban India are concerned about packages being stolen prior to receiving them.
Return priorities:
Return priorities:
44% of all online shoppers say they are unlikely to shop with a retailer that does not offer free returns.
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