Carbonated soft drinks rankings 2025

Top ranked carbonated soft drinks brands

Brand
Consideration (%)
1
San Pellegrino
25.6
2
Coca-Cola
25.2
3
Pepsi Max
24.6
4
Coca-Cola Zero
22.0
5
Diet Coke
20.2
6
Fanta
20.1
7
Fever-Tree
19.6
8
Schweppes
18.5
9
Sprite
17.4
10
7UP
15.0

Question: When you are in the market next to purchase beverages, from which of the following would you consider purchasing?

YouGov BrandIndex GB, May 1, 2024 - April 30, 2025 n>14,900

Top ranked carbonated soft drinks brands by gender

Men

Brand
Consideration (%)
1
Coca-Cola
29.0
2
Pepsi Max
25.1
3
San Pellegrino
24.1
4
Coca-Cola Zero
22.9
5
Fanta
20.7
6
Sprite
18.2
7
Diet Coke
17.9
8
Schweppes
17.8
9
Pepsi
17.8
10
7UP
16.8

Question: When you are in the market next to purchase beverages, from which of the following would you consider purchasing?

YouGov BrandIndex GB, May 1, 2024 - April 30, 2025 n>7,400

Women

Brand
Consideration (%)
1
San Pellegrino
27.1
2
Fever-Tree
24.1
3
Pepsi Max
24.0
4
Diet Coke
22.5
5
Coca-Cola
21.3
6
Coca-Cola Zero
21.1
7
Fanta
19.4
8
Schweppes
19.2
9
Sprite
16.6
10
Appletiser
13.7

Top ranked carbonated soft drinks brands by generation

Gen Z

Brand
Consideration (%)
1
Coca-Cola
36.3
2
Fanta
32.7
3
Pepsi
25.7
4
Pepsi Max
24.8
5
Sprite
23.9
6
San Pellegrino
21.5
7
7UP
20.5
8
Coca-Cola Zero
19.3
9
Diet Coke
18.1
10
Red Bull
17.8

Millennial

Brand
Consideration (%)
1
Coca-Cola
33.1
2
Pepsi Max
28.1
3
San Pellegrino
27.8
4
Coca-Cola Zero
27.3
5
Fanta
25.8
6
Sprite
22.9
7
Diet Coke
19.7
8
Pepsi
18.8
9
7UP
18.8
10
Dr Pepper
18.2

Gen X

Brand
Consideration (%)
1
Pepsi Max
29.1
2
San Pellegrino
28.8
3
Coca-Cola Zero
24.7
4
Fever-Tree
23.2
5
Coca-Cola
22.4
6
Diet Coke
22.0
7
Schweppes
16.6
8
Fanta
16.4
9
Sprite
16.1
10
7UP
14.6

Question: When you are in the market next to purchase beverages, from which of the following would you consider purchasing?

YouGov BrandIndex GB, May 1, 2024 - April 30, 2025 n>2,000

Baby Boomers+

Brand
Consideration (%)
1
Fever-Tree
28.0
2
Schweppes
22.7
3
San Pellegrino
22.3
4
Diet Coke
20.1
5
Pepsi Max
16.4
6
Coca-Cola Zero
15.1
7
Coca-Cola
13.8
8
Fanta
11.2
9
R Whites
10.9
10
Diet Pepsi
10.3

Most improved carbonated soft drinks brands

Brand
2024 consideration (%)
2025 consideration (%)
Increase
1
Pepsi
12.7
14.4
1.7
2
Red Bull
6.8
8.5
1.7
3
Coca-Cola
23.7
25.2
1.5
4
Sprite
16
17.4
1.4
5
Fanta
18.8
20.1
1.3
6
Schweppes
17.2
18.5
1.3
7
7UP
14
15
1.0
8
Lucozade Energy
8.8
9.8
1.0
9
Mountain Dew
4
4.8
0.8
10
Pepsi Max
24.1
24.6
0.5

Question: When you are in the market next to purchase beverages, from which of the following would you consider purchasing?

YouGov BrandIndex GB, May 1, 2023 - April 30, 2024 to May 1, 2024 - April 30, 2025, n>14,400

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